Virtual staging is legal in Germany. ImmoScout24.de publishes image guidelines (currently scoped to commercial listings) that require photos to show the actual property and regulate watermark placement — but we found no clause specifically requiring a virtual-staging disclosure label on residential or commercial listings.
Germany's Act Against Unfair Competition (UWG) prohibits misleading commercial practices generally. That is the applicable legal frame for a staged photo that hides a real defect or misrepresents a property's layout — not a staging-specific statute. Separately, German case law on a seller's duty to disclose material defects (e.g. recent BGH rulings) concerns disclosure obligations during a property sale itself, a different legal question from how a listing photo is presented — worth knowing, but not the same rule.
This page is informational, not legal advice. If you need a compliance guarantee for a specific listing, consult a German lawyer.
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